Info
Contact
hello@tannerteale.com
About
Designer
Art Director
Maker
Surfer
Camper
Picture Taker
Bike Rider
Fun Seeker
Yes Say-er
Road Tripper
Approach & Background
I believe impactful work instigates conversation and inspires action.
I believe cross-discipline collaboration is a crucial ingredient in creating powerful experiences.
I believe a brand is a set of ethos shared through multi-channel storytelling.
Through a diverse background—graphic design, marketing, programming, art & photography—I amable to move across mediums and holistically approaching each challenge. Over the last decade I haveworked on premiere brands such as Aperol, Microsoft, Reebok and Camapari (plus a host of independentbusinesses) allowing me to find my voice, vision and communication skills as a creative leader.
Process
My process is rooted in research and iteration. First, I look at what exists in the market; the good, the bad and the ugly. By looking at everything from the ubiquitous to the niche, I’m able to find the ownable whitespace for my clients to claim. Second, I design, because making is thinking. Starting wide, I explore the insights revealed by the research, pushing and focussing each iteration until I arrive at a custom, meaningful visual solution.
Education
MFA, Media Design Practices / Lab
Art Center College of Design
BFA, Graphic Design
Laguna College of Art & Design
More
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